Systeme.io Review: All-in-One Marketing Platform for Entrepreneurs

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Systeme.io Review

When you launch your online business, you suddenly realize there are a plethora of SaaS tools vying for your attention.

It’s true. From website builders to email marketing services to marketing automation tools, you’re bombarded on all fronts to invest in tools that promise to skyrocket your fledgling business.

The only problem? Most early-stage startups and online entrepreneurs are typically on a shoestring budget.

If you’ve just started your business, you can probably relate to this problem.

If given a choice, you’d probably buy all the best marketing tools in each category. But all of these tools come at a price. And that price can sometimes be too heavy for startups.

But what if there was an integrated platform that could perform all the key marketing functions like funnel building, email marketing, marketing automation, and more at just a fraction of the cost?

Enter Systeme.io — an all-in-one marketing platform for entrepreneurs. Read on to find out how this simple, yet powerful tool can help streamline your marketing efforts and grow your business.

In this in-depth Systeme.io review, you’ll learn about its key features, ease of use, customer support, and pricing plans. By the end of this review, you’ll know whether or not you should use Systeme.io to grow your business.

Let’s get started.

Side note: To get the most out of this review, I strongly recommend you create a free Systeme.io account. Systeme’s free plan gives you access to all of its key features that will be explored in this review.

Sign up for Systeme.io’s free plan

Systeme.io Review and Demo [Video]

Before we get started, you can check out my video review and demo of Systeme.io below. This video provides a quick overview of Systeme.io’s key features, pricing plans, and customer support. If you’d like a more in-depth analysis of the tool, scroll down to read the full review.

What is Systeme.io?

Systeme.io

Systeme.io is an all-in-one marketing platform for online entrepreneurs. The Systeme.io suite includes several tools, including:

  • Funnel builder
  • Email marketing software
  • Online course builder
  • Marketing automation
  • Affiliate program management
  • Blogging platform

In addition to these core features, you can also use Systeme to promote and sell digital and physical products, create membership sites, and run evergreen webinars.

In a typical scenario, you’d have to sign up for each of these services individually. In most cases, you’d have to make upfront payment to leverage the best features these tools have to offer.

But in the case of Systeme, you get access to its best features for free and you can upgrade to one of the paid plans only when the need arises.

Bottom line? Systeme.io is a one-stop-shop for entrepreneurs and small business owners who don’t have the time, resources, and budget to invest in expensive marketing tools. You can access all the must-have marketing tools in one product and streamline your business workflows without burning a hole in your pocket.

Get started with Systeme.io for free

Getting Started: Setting up Systeme.io

You can create your free Systeme.io account by clicking here.

Once you’ve created your account, log in to the dashboard and navigate to your settings. Fill in all the necessary details in your personal settings and then visit your account settings.

Set your subdomain, timezone, date format, and time format.

Systeme.io Account Settings

If you’re planning to use Systeme.io to promote and sell courses, you can connect your Stripe or PayPal account in the payment gateway settings.

But you can also do this at a later stage when you’re about to launch your course.

For now, the most important step is to set your subdomain. Once you’ve done that, you’re all set to test out Systeme’s key features.

How to Use Systeme.io: Key Features

In this section, we’ll examine the key features of Systeme.io. I’ll also provide a quick rundown on how each of these distinct features work on Systeme.io.

Sales Funnels

A robust sales funnel is key to generating leads and increasing revenue.

When implemented successfully, a sales funnel helps you move your customers through a logical, clearly defined sales process.

Systeme.io’s funnel builder allows you to create high-converting landing pages that can be integrated with your email list, payment system, and membership sites. You can further optimize your conversion funnels by setting up automation rules and A/B testing different landing page designs to see what works best.

The best part? It’s ridiculously easy to use and set up.

Let me quickly demonstrate how funnel building works on Systeme.io.

To get started, visit the “Funnels” tab and hit the “Create+” button.

Based on your current needs, select any of the four funnel types:

Systeme.io Review - Creating New Funnel

For the purpose of this review, let’s say your objective is to build an email list for your blog. The best way to do this would be to offer a free eBook that is of value to your target audience.

Select “Build an audience” as your funnel type and select one of the squeeze page templates to promote your eBook and collect email addresses.

Systeme.io Landing Page Templates

You can then use Systeme’s drag-and-drop editor to customize the content on your squeeze page.

Systeme.io Custom Landing Page

Once your squeeze page is ready, save the changes and return to the step configuration.

Next, select one of the thank you page templates to enable downloads of your eBook.

Systeme.io Thank You Page Templates

Once your pages are ready, you can set automation rules and even A/B test different designs to optimize your conversion process.

Systeme Email Automation Rules

Once you’ve successfully launched your funnel, you can click on the “Stats” tab to view the total number of pageviews and conversions for your landing pages.

This is just a quick overview of how funnel building works on Systeme. You can do lots more. For instance, you can integrate your membership sites and payment systems if you’re planning to sell a product or service using Systeme.io.

Email Marketing

Email marketing is one of the most effective channels for businesses to build meaningful relationships with their customers.

Case in point: 81% of businesses say that email is the main channel that drives customer acquisition for retention.

Systeme.io’s email marketing tool offers advanced features like list segmentation and automated email sequences. With their freemium plan, you can send unlimited emails to up to 1000 contacts.

On top of that, you can integrate your email list to your sales funnel and website to  streamline your email campaigns.

To get started, visit the “Emails” tab from your Systeme dashboard, select “Newsletters” from the drop-down menu, and then hit the “+Create a Newsletter” button.

Enter the subject line, sender name, choose the editor, and hit the “Create” button.

Systeme.io Newsletter Settings

This will open up the email editor where you can add and edit the content of your email.

Once your email template is ready, save the changes. On the next page, you can send yourself a test email and tweak other settings.

Systeme.io - Scheduling Newsletter

Once you’re satisfied, you can schedule the email to be sent to your subscribers at a specific time.

Similarly, if you’d like to set up automated emails, select “Campaigns” from the Emails drop-down menu, and add multiple emails to your series of automated campaigns.

If you’d like to import your contacts from another email marketing service, you’ll need to download a CSV file of your contacts from your previous ESP and then upload the file to Systeme.io.

You can do this by navigating to the “Contacts” tab and clicking on the “Import Contacts” button.

Long story short, you can easily launch your email campaigns and set up autoresponders to keep your email list engaged and active. You can even migrate from your existing ESP and import your email list to Systeme.io.

Online Course Builder

Systeme.io also provides you with an online course builder.

To access Systeme.io’s course builder, navigate to:

Product/Sales > Courses > Add a new course

This will open up your course settings. Add the relevant course details here.

Systeme.io Course Settings

Once you’ve added all the necessary details, save the changes.

Next, you can start adding modules and lecture content to your course.

Systeme.io Module Settings

Choose text or video as your preferred page type, and save your settings.

Systeme.io Lecture Settings

This will open up the editor where you can start adding content to your lectures.

Systeme.io Course Editor

Add all the necessary modules and lectures to your course.

Once you’re done, return to the course settings and connect your course to a sales funnel. If you haven’t created a funnel for the course, build one specifically for it.

Once you’ve designed a funnel that consists of a landing page to promote your course, it will appear in your course settings. You just need to select the specific funnel, choose a funnel step, and save the changes.

Systeme.io Course Funnel

That’s it — your online course is now live.

Marketing Automation

With Systeme.io’s automation features, you can automatically capture leads in your funnel, set up email autoresponders, and add automated rules to any element of your website or funnel. The possibilities are endless.

Automation is a key part of every Systeme tool. For instance, at the time of setting up your sales funnel, you can set automation rules for each stage of the funnel.

In the above example, the automated rule would be sending an email with an attachment of the eBook.

When it comes to email marketing, you can schedule a series of automated emails to your subscribers.

You can also add a variety of automated rules and workflows by visiting the “Automations” tab from your dashboard. 

You can set triggers and actions for the funnels, courses, and email campaigns you’ve created on Systeme.io.

Systeme.io Automation Rules - Triggers

Bottom line? With Systeme.io, you can leverage marketing automation to its fullest extent and focus on making strategic decisions for your business.

Get started with Systeme.io for free

Other Features: Affiliate Program Management, Blogging Platform, and More

The aforementioned features would have been sufficient to entice small businesses into signing up for Systeme.io. But Systeme offers even more bang for your buck with additional features that can help accelerate your online business

Let’s quickly explore some of these features, starting with affiliate program management.

Affiliate Program Management

Small businesses can leverage their own affiliate marketing network to drive more traffic to their website and gain more customers.

Systeme.io gives you everything you need to run your own affiliate program — including a powerful affiliate tracking system that helps you stay on top of things.

To launch your own affiliate program, navigate to:

Product/Sales > My affiliate program > Affiliate program settings

Here you need to connect your PayPal or TransferWise account and then add details like commission percentage, minimum payout amount, and default payout delay. Enter the name you’d like to use to promote your program in the marketplace.

Systeme.io Affiliate Program Settings

Once you’ve entered all the necessary details, hit the “Save” button and create affiliate proxy links.

Systeme.io Affiliate Proxy Links

Once you’ve saved your affiliate program settings, click on “Affiliate commissions payments settings” from the left side menu, and choose between PayPal and TransferWise as your preferred payment method.

Blogging Platform

Systeme.io also provides a blogging platform. You can select one of the predesigned blog templates, customize it to your needs using the drag-and-drop editor, and start publishing blog posts. You can even integrate your email list, payment system, and membership site into your blog.

After testing out Systeme.io’s blogging platform, I’d definitely not put it in the same class as WordPress or HubSpot, but at the end of the day, it gets the job done.

In addition to these features, you can streamline your order management, create coupon-based promotions, and if you’re on the webinar plan ($47/mo), run evergreen webinars to generate more leads.

You can also list and promote your course, affiliate program, or special offers on the Systeme.io marketplace.

Systeme.io Marketplace

To check out all the existing offers and affiliate programs on the marketplace, visit this page.

Systeme.io Review: Ease of Use

For a product that combines so many different tools in one place, Systeme.io is extremely easy to use. In fact, I’d go as far as to say it’s one of Systeme.io’s biggest strengths and gives it a competitive advantage over other SaaS tools on the market.

Typically, products that combine so many features and functionalities have a steep learning curve. This can really act as a barrier to entry for beginners or entrepreneurs who simply don’t have the time to learn the nitty-gritty of a complex product.

With Systeme.io, you’ll face no such problem. The UI is clean, simple, and most importantly, completely uncluttered and easy to navigate.

The fact that you can build funnels, run advanced email campaigns, automate tasks, create courses, and manage an affiliate marketing program for your business without any coding knowledge or technical know-how is a tremendous achievement.

So kudos to Systeme.io’s team for combining simplicity with sophisticated marketing tasks and making it accessible to everyone.

Get started with Systeme.io for free

Systeme.io Review: Pricing Plans

Systeme.io Pricing Plans

Systeme.io offers 4 pricing plans. Here’s their current pricing structure:

  • Free – $0/month
  • Startup – $27/month
  • Webinar – $47/month
  • Unlimited – $97/month

Systeme.io’s free plan is perfect for early-stage startups and bootstrapped small businesses. With the free plan, you can build one sales funnel, send unlimited emails to up to 1000 contacts, build a course site, and much more.

As your business grows, you may want to upgrade to the Startup plan ($27/mo), where you can add up to 5000 contacts to your email list, create 10 sales funnels, set up 10 automation rules, and get higher limits on all features.

If you’d like to generate leads via webinars, you can upgrade to the Webinar plan ($47/mo), where you can host up to 10 evergreen webinars.

Finally, there’s the Enterprise plan ($97/mo), which as the name suggests is ideal for enterprise-level customers.

To learn more about what’s included in each pricing plan, visit Systeme.io’s pricing page.

Systeme.io Review: Customer Support

Customer support has always been important for SaaS products. But when you have so many features packed into one product, customer support takes an even bigger role and becomes a crucial determinant to acquiring and retaining customers.

Systeme.io provides customer support in several ways. The easiest way to access customer support is to tap the question mark icon from your Systeme.io dashboard. This will open up the help documentation where you can get instant answers to your questions.

You can also access Systeme.io’s exhaustive knowledge base by visiting the “Help” tab from your dashboard.

Systeme.io Customer Support

If you’d like to master all the features within Systeme.io, you can watch this video tutorial which provides a step-by-step overview of all the key features.

Systeme.io also offers 24/7 email support for all plans, including the free plan. You can get in touch with the support team by filling this form.

Systeme.io Review: Final Verdict

Systeme.io is a simple, yet extremely efficient and intuitive online business-building tool. Systeme.io’s free plan has everything you need to launch your online business. This speaks volumes about the way in which the company wants to help small businesses grow.

A platform like Systeme.io eliminates the need to invest in different marketing solutions for your business. From funnel building to email marketing to affiliate program management, Systeme.io has all key areas of your online business covered.

With everything set in place on the marketing front, you can finally focus on what’s truly important — growing your business and building your brand.

Ready to get started? Create your free Systeme.io account now.

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Editor’s Note: This article was originally published on September 1, 2021 and has been updated frequently since then for freshness, accuracy, and comprehensiveness.

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Sandeep Mallya
Sandeep Mallya is the Founder & CEO of Startup Cafe Digital, an award-winning digital marketing agency in Bangalore, India. He is an active member of the startup community, having worked with several early-stage startups and accelerators. 99signals is Sandeep's online marketing blog. The blog currently features 200+ in-depth articles, how-to guides, and hacks on a wide range of online marketing topics such as SEO, social media marketing, content marketing, blogging, and more.

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