The latest report by State of Inbound says 63% of the marketers worldwide feel that generating traffic and footfalls is the main challenge. We know it well that no single strategy works for all businesses.

Digital marketing has a huge spectrum of activities and that’s where a marketer has his task cut out. To have a blog is just one of the things that drive it out but as important as other marketing activities.

Today, serious businesses and emerging startups don’t have a choice. Nearly 81% of the companies today consider their blog to be ‘useful’, ‘critical’ or ‘important’.  And if they do, then rest assured, it is updated at all days of the week.

Just like any other strategy, starting a blog will not increase your sales manifolds over the night. It takes a little time but you can measure the number of leads you have generated at the end of the year.

It’s even important to assess whether the numbers reflect the true picture of your blog. The rule of the thumb is to continually add quality content and keep the blog articles abreast with what’s hot in the industry.

This infographic below would help you learn more on blog creation and help you decide if you need one in the first place.

The post Do You Need a Blog for Your Business? [Infographic] appeared first on 99signals.

This September Google Chrome completes 9 years since it was originally launched, back in 2008.

In July 2017, StatCounter reported 63.47 % browser market share for Chrome which is staggering by any means.

The number is only for desktop, though late last year, for the first time, users across the globe accessed internet on mobile devices more than they did on desktop.

The story isn’t any different for mobile. Chrome continues to dominate the space with over 1 billion application downloads on Playstore alone.

While the journey ahead, is tough for Firefox, Safari and others in the list, Chrome too needs to keep up with the momentum and not lax in the popularity of Google’s other channels.

As much as the end users are enjoying Chrome, independent developers too, are reaping in the opportunity by releasing tens of thousands of Chrome extensions every day.

Usually built using a strong framework, extensions involve less intricacy and delivers seamlessly on the user side, since limited functionality is to be achieved.

Catering to a diverse collection of internet users, the category is huge with something for everyone. Sales, support, marketing, privacy, social side, security, lifestyle, learning, education, aestheticism – the list is infinite.

While it’s good to know the top ones in each category, today we talk about some wonderful productivity extensions for Chrome. Take a look at this infographic – 

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The post Top 9 Productivity Extensions for Chrome [Infographic] appeared first on 99signals.